Privacy Policy
Last updated: April 1, 2026
1. Information We Collect
When you use Maddie Lifts Weights, we collect information you provide directly, including your name, email address, payment information, health and fitness data submitted through intake forms and check ins, progress photos, and any messages you send through the platform.
We also automatically collect certain technical information such as your IP address, browser type, device information, and usage patterns through cookies and similar technologies.
2. How We Use Your Information
We use your information to:
- Provide and personalize your coaching program, including training plans, nutrition guidance, and feedback
- Process payments and manage your subscription
- Communicate with you about your program, check ins, and account
- Track your progress and provide data driven coaching adjustments
- Improve our services and develop new features
- Send occasional updates about new offerings (you can opt out at any time)
3. How We Protect Your Information
We take the security of your data seriously. All data is encrypted in transit using TLS and at rest using industry standard encryption. Payment processing is handled by Stripe, which is PCI DSS compliant. We never store your full credit card numbers on our servers. Access to client data is restricted to authorized personnel only (Maddie and platform administrators).
4. Progress Photos and Sensitive Data
Progress photos and body measurements are treated with the highest level of privacy. These are stored securely and are only visible to you and your coach. We never share, sell, or use progress photos for marketing without your explicit written consent. You may request deletion of all photos at any time.
5. Third Party Services
We use the following third party services to operate the platform:
- Supabase for authentication and database hosting
- Stripe for payment processing
- Vercel for website hosting
- Google Analytics for anonymous usage analytics
- GoHighLevel for email communications
Each of these services has their own privacy policy governing how they handle data.
6. Your Rights
You have the right to:
- Access all personal data we hold about you
- Request correction of inaccurate data
- Request deletion of your account and associated data
- Export your data in a portable format
- Opt out of marketing communications
- Withdraw consent for data processing at any time
7. Data Retention
We retain your account data for as long as your account is active. After account deletion, we may retain certain anonymized data for analytics purposes. Payment records are retained as required by law. You may request complete data deletion by contacting us at hello@maddiecoaching.com.
8. Cookies
We use essential cookies to keep you signed in and remember your preferences. We also use analytics cookies (Google Analytics) to understand how our site is used. You can disable non essential cookies in your browser settings without affecting core functionality.
9. Changes to This Policy
We may update this privacy policy from time to time. We will notify you of significant changes via email or a notice on our platform. Your continued use of the service after changes constitutes acceptance of the updated policy.
10. Contact
If you have questions about this privacy policy or your data, please contact us at hello@maddiecoaching.com.